Use a Call to Action
A call to action, such as ‘’subscribe now” or ”get this offer” reminds the visitor why they are on your website. Place them toward the top of your page. For users that want to click, it allows them to find it easily. For those who are still deciding, it’s a great reminder.
Many sites place the consultation or contact form directly on the landing page, which may not be such a bad idea. Again, you need glaring calls to action. Don’t add several useless links on the page that will take the visitor back to your main site; rather include the links that will get them to actually purchase your product / service.
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